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Public Relations & Communications Events & Production Strategic Planning & Marketing |
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Events & Production that raise awareness and build credibility for your business as an expert in your field.
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Sampling, contest and coupon program for grocery retail store at UC Cal Rec Sports student event. Working with a media colleague, a bargain brand retail grocery store wanted to boost its sales and awareness with UC Cal Berkeley students. A sampling and coupon program was developed targeted to students. The retailer was exposed to over 30,000 students attending opening day festivities. A contest was developed that resulted in media coverage on KRON-4 and in numerous Bay Area newspapers. In addition, through the same media colleague he produced a video and provided additional multi-media support as well as strategy for these activities. |
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Developed sampling and branding opportunities throughout the event to extend the company's branding and advertising for beverage company: Kaiser Permanente 1/2 Marathon 6K Race in Golden Gate Park. A full sampling and event program was developed for a healthy alternative beverage company during Kaiser Permanente’s Annual Thrive 6K race in Golden Gate Park on Super Bowl Sunday. Utilizing the company's existing branding we helped facilitate radio, print advertising as well as banner displays throughout the race course which helped position the products as a healthy beverage choice to an active lifestyle audience. |
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KIICA- San Jose Developed the story and media outreach for this South Korean Business Incubator—located in San Jose—that was hosting an event at the Palace Hotel in honor of a visit from the Minister of Information from South Korea. Obtained press coverage on KGO-TV’s Money Scope as well as print coverage in daily newspapers and technology blogs. |
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Golden Gate Opera Provided public relations, branding, marketing and other assistance for Golden Gate Opera’s production at The Marin Veterans Memorial Center performances of Cavalleria Rusticana and I Pagliacci as well as for their fundraiser at Ondine’s Restaurant in Sausalito. |
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Production Shot and produced the high definition B-roll which became the company’s You Tube video showing their bottling plant. Resources and expertise for motion graphics, animation, video and film production and post-production. Over 15-years experience managing these projects from concept to final product. Call for custom quote or to see demo reels appropriate for your project. |
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© 2009 & ASSOCIATES
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& ASSOCIATES
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